We help hotels generate more sales at a lower acquisition cost.
Hotel Digital Marketing & Online Distribution
Commercial & Revenue Strategy Built on Net RevPAR and Channel Profitability
SERVICES
Commercial Strategy
Whether you need general hotel marketing & online distribution advice, a new social media plan, or know how to improve your Google ranking though paid search or SEO, we are here to help.
Hotel Distribution
We are experts in optimizing online distribution channels and finding the most profitable marketing channels for hotels on GDS, OTAs and Web.
Software & Technology
Our specialization is in scoping, implementing and leveraging hospitality technology including central reservation systems and hotel booking solutions that give you a competitive edge.
Why we are here
Connecting Hotels with Distribution Expertise
The hotel marketing & distribution landscape is complex. This means that highly specialized talent is needed for hotels to excel in a commercial environment that is ever changing and competitive. At the same time digital marketing and online distribution expertise requirements often varies in scope making it difficult to plan and balance payroll. Our belief is that every hotel should have access to that expertise at the capacity they need.
What we can do for you
The Latest in Hotel Digital Marketing & Online Distribution
Our value proposition to hotels is threefold: First of all we offer hotel digital marketing & online distribution expertise grounded in decades of experience in the field. Secondly, we are a flexible and cost efficient alternative to a full time distribution, marketing or digital marketing manager. Finally, we take a personalized, hands-on approach in all our engagements – that means we act as one in the team and rather than an external agency.
Specialized Expertise
Benefits
We are experts in driving revenue and acquiring bookings for hotels. We let you focus on the guest experience.
Flexibility
Your dedicated digital marketing, distribution and revenue manager. We know that you don’t always need someone full time – so we provide you with the support you need, when you need it.
Hands-On Approach
We are not an agency or consultancy – we take an active role in your team and accountability for driving results and achieving business goals.
Testimonials
“I have had the pleasure of contracting Jens as Head of distribution and digital lead at Utopian Hotel Collection in London. Jens has impressed me with his dedication, commitment and entrepreneurial thinking and for finding strong and enduring commercial solutions. I would strongly recommend Jens to lead a distribution and digital department of a company in the Hospitality and Travel space.”
Recent Work
Blog
AI in Hotel Revenue Management: From Automation to Smarter Profit Decisions
AI in hotel revenue management is rapidly moving from buzzword to business necessity. As demand patterns become more volatile and distribution costs more complex, traditional rule-based revenue management systems are no longer enough. Artificial intelligence is...
AI in Hotel Distribution in 2026: What Actually Works (and What’s Just Marketing)
AI is everywhere in hotel distribution right now. From AI-powered revenue management to automated marketing and pricing tools, vendors promise higher revenues, lower costs, and smarter decisions. But in practice, only a small subset of AI use cases actually deliver...
Underutilizing Direct Booking Levers: Why Many Hotels Still Leave Easy Money on the Table
Most hotels say they want more direct bookings. Far fewer fully use the tools already available to make that happen. In 2025, the gap between having direct-booking levers and using them effectively is one of the biggest sources of lost margin. Here’s where...
Get In Touch
Jens Egemalm
Avenue de l’Yser 8, 1040, Brussels, Belgium
jens@dds-digital.com
+32 495 225 762
Certifications
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